Process

How an advertorial on this site is put together

  1. The publisher is named from Companies House, not from a invented masthead.
  2. One SKU is chosen from a live UK product card. Claims are copied from that card and the pack, not from a home test.
  3. The homepage is written as a typical-use scene in British English, marked Advertorial, without a first-person buyer story.
  4. The only product button is a partner link to the seller. Stock is checked on that URL before the page is published.
  5. Company, privacy, cookie, terms and advertising pages use the same legal entity as the footer.

This domain’s example is Miracle-Gro Patch Magic 1015 g, sold on the linked Wickes card. The next campaign, if there is one, would be a different product and a different scene — not a clone of this lawn path.